In real estate, your marketing materials can either sit on a desk… or spark a conversation. That’s where smartly-designed flyers come in. At Fraser Real Estate Marketing, we create flyers that not only look amazing, but are designed to actually work — whether you’re meeting a new client, hosting an open house, or helping buyers navigate their next big move.
Let’s break down four of our favorite flyer types and how to use them effectively:
Home Buying Process Flyer
The What: A clean, easy-to-follow breakdown of the steps your buyer clients will go through — from pre-approval to closing.
The Why: Buying a home can be overwhelming. This flyer positions you as the expert, keeping your clients confident and informed. Bonus: it gives them something to refer back to (or share with a friend).
Tear-off flyers
The What: Eye-catching flyers with tabs at the bottom for people to tear off your contact info or a promo.
The Why: Perfect for coffee shops, community boards, and local businesses. Tear-off flyers work like mini billboards — they grab attention and make it easy for people to take your info on the go.
Introduction Flyer
The What: A polished one-pager that tells people who you are, what you do, and why you’re the right agent for them.
The Why: Great for open houses, networking events, or even just dropping in a mailbox. It builds trust and gives prospects a reason to follow up with you — or follow you online.
Listing Flyers
The What: A custom flyer designed to show off your latest listing with high-impact visuals, essential details, and your contact info.
The Why: A must-have for open houses and flyer boxes. These are often your first impression — so make it count with a flyer that’s professionally designed, on-brand, and ready to convert lookers into leads.
Ready to Elevate Your Print Game?
Our flyer templates are designed for busy realtors who want to stand out without spending hours in Canva. You send us your info — we’ll handle the design, branding, and delivery.
Check out our latest flyer options here or send us a message to get started.